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AI & Technology

AI & Technology

Florida Startup Combines AI, Community Coaching to Expand Access to Wellness

TOTUM operates as a dual-sided marketplace connecting users with independent coaches who can build and monetize their own digital fitness business. The platform offers both a free consumer app and tool for trainers to create programs, host classes and sell products. Users do not have to pay for the fitness coaches. This free platform allows users to use AI to help build their own personal fitness journey.

By Leah Burdick|April 6, 2026